Privacy policy
This policy is the text currently published at apexcapitalrealty.com/privacy-policy/ (last updated 9/8/2025). It covers the APEX text-messaging program. See the launch report: a full website privacy policy covering forms, cookies and analytics must replace this page before launch.
Messaging privacy policy
This Messaging Program Privacy Policy explains how APEX Capital Realty LLC collects and uses information about you in relation to its text message marketing program (the "Messaging Service"). We use a third-party service called Launch Control to provide the Messaging Service to you. For the purposes of the Messaging Service, Launch Control acts as our service provider and data processor of your information.
Collection of information
We collect various information on our behalf from and about you, including information you directly provide when you use the Messaging Service. For example, we collect the phone number and email address you provided when signing up for the Messaging Service. When you send messages via the Messaging Service, we will also collect your messaging history and any information included in those messages.
We may also collect information about you using cookies or similar technologies. Cookies are pieces of information that are stored by your browser on the hard drive or memory of your device. Cookies enable personalization of your experience on the Messaging Service.
If you participate in a contest, sweepstakes, research study, or email survey associated with the Messaging Service, we will collect basic contact information and any other information you choose to provide in connection with these activities. We will also collect your contact information if you contact us with questions about the Messaging Service or for customer service.
Use of information
We use your information to deliver, analyze, maintain, and support the Messaging Service. We may also use your information to enhance the Messaging Service features and customize and personalize your experiences on the Messaging Service.
Sharing of information
We may share, transfer, or disclose your information, if you consent to us doing so, as well as in the following circumstances: with service providers who help us provide the Messaging Service to you; and as we believe such disclosure is necessary or appropriate to comply with applicable law and legal processes, respond to requests from public and government authorities, enforce a contract with us, protect our rights, privacy, safety, or property, and/or that of our affiliates, you or others, or allow us to pursue available remedies or limit the damages that we may sustain.
From time to time, we may share aggregate or de-identified information about the use of the Messaging Service with third parties. No mobile information will be shared with third parties/affiliates for marketing/promotional purposes. Text messaging originator opt-in data and consent will not be shared with any third parties.
Protection of information
We take a variety of physical, technical, administrative, and organizational security measures based on the sensitivity of the information we collect to protect your information against accidental or unlawful destruction or accidental loss, alteration, unauthorized disclosure, or access. No online activity can be guaranteed to be 100% secure; while we strive to protect your information, we cannot ensure or warrant the security of any information you provide.
Retention of information
We retain your information for as long as you participate in the Messaging Service or as needed to comply with applicable legal obligations, resolve disputes, protect us and our customers, and enforce our agreements.
Choices and controls
Consent to receive automated marketing text messages is not a condition of any purchase. You can opt out of receiving further commercial text messages by replying STOP, END, CANCEL, UNSUBSCRIBE, or QUIT to any of our text messages.
Text message campaign data
If you sign up to receive text messages from us, we will not sell Personal Information collected specifically in connection with such service, including your mobile telephone number or consent data, to any third party, and we will not share such Personal Information with any third party for cross-context behavioral advertising or targeted advertising purposes.
Contact us
If you have any questions, concerns, or requests related to this Privacy Policy, please contact us at info@apexcapitalrealty.com. APEX Capital Realty LLC, 561 NE 79th Street, Suite 420, Miami, FL 33138.